Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Berlin-based AI startup Beatsquares has raised $2 million (about €1.8 million) in seed funding to expand its platform for automatically repurposing editorial content across multiple digital channels. The round was co-led by IBB Ventures and XTR Capital, with participation from ddvg, Dutch media investor V-Ventures and a group of business angels. It follows a $500,000 pre-seed investment secured in late 2024. Founded in 2024, Beatsquares aims to extend the reach of publishers’ content as audiences fragment across an increasing number of platforms. Its AI agents convert existing editorial content into multiple formats and languages while seeking to preserve each publisher’s…

“I want to start an uncomfortable conversation: Are there too many journalism events?” So said Marcela Kunova, the owner and operator of journalism.co.uk (JUK), last week. She continued: “I just looked at my agenda and JUK events calendar. It’s gone out of hand. Conferences, festivals, summits, workshops, talks, congresses, study…

Disney-owned 20th Television has struck a multi-year first-look agreement with Vox Media Studios, broadening a relationship that will give both companies room to develop scripted and unscripted projects built around Vox Media’s reporting and podcast brands. The deal is expected to feed into Disney Entertainment Television outlets including Disney+, with…

Why is the news industry so resistant to change? It’s almost impossible to shift focus, reassign resources, introduce new working practices, or change to a new CMS without a hue and cry. This week it has been the BBC’s turn to get it in the neck for what seemed to…

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The Lansing Journal is poised for a major fundraising boost through its inaugural participation in NewsMatch, a nationwide campaign that supports nonprofit journalism by matching reader donations. The initiative offers donors the chance to double the impact of their contributions, particularly encouraging new monthly supporters whose gifts will be matched…

Puck has finalised its acquisition of Air Mail, the upscale weekly newsletter founded by former Vanity Fair editor Graydon Carter and Alessandra Stanley, in a cash-and-stock transaction valued at about $16 million. The deal brings together two subscription-first brands targeting affluent, culturally attuned audiences. Air Mail, launched in 2019 after…

News UK has launched Octave AI, a platform that uses artificial intelligence to automate the creation and optimisation of audio advertising across radio and podcasts. Developed within its Octave audio business in partnership with AI firm AudioStack, the system aims to produce broadcast-ready, personalised campaigns in minutes. The launch matters…

A recent Muck Rack study reveals a steady rise in “creator journalism” – independent publishing by journalists outside traditional newsrooms. Of 1,515 journalists surveyed across the United States, United Kingdom, Canada and India, 522 identified as creator journalists. Half have been self-publishing for more than five years, suggesting a maturing…

BrightonSEO 2025 signalled a decisive shift in search strategy: trust has replaced traditional optimisation as the key to success. The consensus among speakers at the UK’s leading SEO event was clear: SEO is no longer about gaming algorithms but about building genuine credibility with both users and the AI systems…

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