At WAN-IFRA’s World News Media Congress in Marseille, Solana Pyne, video director at The New York Times, argued that the traditional distinction between readers, listeners and viewers no longer reflects how audiences consume news. The shift is reshaping how newsrooms organise themselves. As audiences move more fluidly between text, audio and video, publishers are increasingly treating video not as a way to support written journalism but as a reporting discipline in its own right. Pyne said audience behaviour is becoming more mixed across formats. While last year’s Reuters Institute Digital News Report suggests reading remains the preferred way for many…
Client Brief
Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.
Publishing News
Gary Lineker’s move from television punditry into podcasting has helped turn Goalhanger into Britain’s fastest-growing private company, according to the latest Sunday Times 100 ranking. Research for the annual list shows the London-based production business posted sales of £37.9 million in 2025, with average annual growth of roughly 321 per…
Britain’s competition watchdog has ordered Google to give publishers greater control over how their material is used in the company’s AI-powered search products, in a move it described as a world first. The Competition and Markets Authority said publishers will have to be given practical tools to stop their content…
Meta has criticised Australia’s plan to make large digital platforms contribute financially to news organisations, arguing the proposal would entrench publisher dependence on technology companies rather than help create sustainable media businesses. The dispute highlights a broader debate over how governments should support journalism in the digital age. While Australia…
The Guardian has seen a sharp rise in reader-funded income and international revenue over the past decade, with editor-in-chief Katharine Viner saying more than 80% of its income from outside the UK is a phenomenon that did not exist 10 years ago. Speaking at the WAN-IFRA World News Media Congress…
A group of former National World executives has launched Profenx, a new media technology company that aims to combine AI-driven publishing tools with creator-led content businesses. The launch comes as publishers grapple with declining search traffic, pressure on advertising revenues and the rapid growth of independent creators. Profenx is positioning…
If you’re invited to speak at a conference, you really don’t want a slot at the end of the day when delegates’ energy has dropped and the darkness of the auditorium becomes soporific. Even worse is to be the last speaker in the last session on the last day. At…
Supercharge Your Content Strategy
Feel free to test this content on your social media sites to see whether it works for your community. Discover how AI-powered content can elevate your brand across social media and digital platforms. Try it risk-free and see the impact on your audience engagement.
Puck has finalised its acquisition of Air Mail, the upscale weekly newsletter founded by former Vanity Fair editor Graydon Carter and Alessandra Stanley, in a cash-and-stock transaction valued at about $16 million. The deal brings together two subscription-first brands targeting affluent, culturally attuned audiences. Air Mail, launched in 2019 after…
News UK has launched Octave AI, a platform that uses artificial intelligence to automate the creation and optimisation of audio advertising across radio and podcasts. Developed within its Octave audio business in partnership with AI firm AudioStack, the system aims to produce broadcast-ready, personalised campaigns in minutes. The launch matters…
A recent Muck Rack study reveals a steady rise in “creator journalism” – independent publishing by journalists outside traditional newsrooms. Of 1,515 journalists surveyed across the United States, United Kingdom, Canada and India, 522 identified as creator journalists. Half have been self-publishing for more than five years, suggesting a maturing…
BrightonSEO 2025 signalled a decisive shift in search strategy: trust has replaced traditional optimisation as the key to success. The consensus among speakers at the UK’s leading SEO event was clear: SEO is no longer about gaming algorithms but about building genuine credibility with both users and the AI systems…
Creators and influencers are becoming central to the way people consume news, according to a new report from the Reuters Institute for the Study of Journalism (RISJ). The study, Mapping News Creators and Influencers on Social and Video Networks, draws on survey data from 24 countries and expands on the…
Business Insider is moving rapidly to embed artificial intelligence into its newsroom operations, launching a dedicated “Business AI” byline for stories produced with machine assistance and human editing. The shift aligns with parent company Axel Springer’s plan to make AI central to all its news brands. AI tools are now…
Get in Touch
Looking for tailored content like this?
Whether you’re targeting a local audience or scaling content production with AI, our team can deliver high-quality, automated news and articles designed to match your goals. Get in touch to explore how we can help.
© 2026 Engage365. All Rights Reserved.