Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

The Washington Post is attempting to stabilise its newsroom after February’s sweeping layoffs by quietly bringing back some of the journalists it had just let go, a sign of how quickly the impact of the cuts became apparent. According to reporting by the Columbia Journalism Review, editors began contacting dismissed reporters in March, asking some to return on what the union calls a “delayed layoff” basis. Under that arrangement, staff resume work until July, with severance deferred until September if they are not kept on permanently. By 21 April, the Washington-Baltimore News Guild said 15 newsroom employees had been offered…

Us Weekly is cutting close to half its workforce and shutting its New York office, in a sharp retrenchment that underscores the strain on legacy magazine brands as print advertising continues to erode. As audiences and advertisers move online, titles built on mass-market print circulation are struggling to adapt, forcing…

Norway is preparing to introduce one of Europe’s toughest child-safety measures online, with Prime Minister Jonas Gahr Støre saying legislation will be brought forward by the end of 2026 to bar under-16s from social media. The proposal signals a shift from platform self-regulation to state enforcement, following similar action in…

When Meredith Kopit Levien speaks, the news industry does well to listen. The CEO of the New York Times has been an exemplary steward of a news brand whose success is self-evident and doesn’t need repeating here. Earlier this month she was interviewed by Ben Thompson for Stratechery, a great…

Rheinische Post has been treating artificial intelligence less as a standalone technology project than as part of a wider effort to build a stronger digital business, with a particular emphasis on subscriber growth and internal capability. Margret Seeger, who was appointed Group Head of AI in October 2024, said at…

Deccan Herald has turned to artificial intelligence to solve a familiar newsroom problem: how to give readers a quick, visual version of a story without adding a heavy production burden for editors. The Karnataka-based publisher has built a CMS-integrated infographic tool that converts finished articles into structured summaries with a…

Andreessen Horowitz, the Silicon Valley investment firm, has backed a new media venture, MTS – short for Monitoring the Situation – in the latest sign of tech’s push into news and commentary built around X. The project, unveiled on Monday by Erik Torenberg, aims to track technology, finance, geopolitics and…

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Adam Mosseri, head of Instagram, has declared that the era when photographs or video could be taken at face value is over, arguing that advances in artificial intelligence have broken the basic visual trust that once underpinned social media. The warning comes from the executive in charge of one of…

Linda Henry, chief executive of Boston Globe Media, has used a full-page year-end message in the print edition of The Boston Globe to outline priorities for 2026, pledging deeper neighbourhood reporting and broader reach across New England. The letter sets a public agenda for how one of the country’s most…

A deal to restructure TikTok’s US business looks likely to head off a long-threatened ban by shifting operational control to American investors while leaving parent company ByteDance with a minority stake. The agreement was first reported by Axios. ByteDance has signed binding agreements to place TikTok’s US operations into a…

Dow Jones as hired M. Scott Havens as its chief growth officer, the company said. Havens is due to start in January. The appointment signals Dow Jones’ intent to accelerate growth across its digital and consumer businesses at a time when legacy publishers are under pressure to expand subscriptions and…

Axios CEO Jim VandeHei issued a stark warning to the media industry this week, declaring America’s information ecosystem “badly broken, deeply polluted and increasingly dangerous.” In a memo outlining the company’s strategic vision for 2026, VandeHei argued that society has officially entered a “post-news era” where traditional reporting no longer…

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