Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

AI is now firmly on every publishing agenda. Yet many organisations still struggle to answer a basic question: how ready are we, really? That uncertainty is what prompted us to create a simple AI readiness benchmark for publishers. Why this matters The aim is to create a clearer, industry-wide picture of how publishers are approaching AI across strategy, technology, operations and culture. To simplify data collection, we built a short five-minute diagnostic using vibe coding and a lot of hands-on experimentation. Each participant receives a simple personalised snapshot of their own responses. All results will then contribute, in anonymised form,…

Goalhanger has made three senior appointments as it moves to scale beyond podcasts and accelerate international growth following a record year. The hires signal Goalhanger’s shift from a hit-driven podcast network to a broader media business, with new emphasis on operational scale, financial discipline and expansion into written formats. The…

The decision by Block Communications to close the Pittsburgh Post-Gazette, effective May 3, 2026, will bring to an end a title founded in 1786 that long served as western Pennsylvania’s paper of record. The closure is one of the most significant metropolitan newspaper shutdowns in a decade and a stark…

Polymarket has struck an exclusive data partnership with Dow Jones that will surface real-time market-implied probabilities across the publisher’s US financial properties, including The Wall Street Journal, Barron’s, MarketWatch and Investor’s Business Daily. Under the agreement announced this week, Dow Jones will display Polymarket’s live prediction market feeds through dedicated…

Beehiiv, the newsletter platform, is expanding its in-house advertising operation as it looks to scale a fast-growing revenue stream for both the company and creators on its platform. As growth in paid newsletters slows and competition intensifies, platforms like Beehiiv are under pressure to offer creators more robust monetisation options…

Semafor has closed a $30 million financing round, valuing the digital media startup at $330 million after recording its first profitable year. The US-based company told investors the funds will be used to accelerate global expansion and to strengthen its live journalism events, as it broadens coverage across Washington, Wall…

WAN-IFRA is entering 2026 with an explicit reset: a tighter focus on impact, heavier investment in artificial intelligence and audience development, and a push to convert its expanded scale into tangible value for members as a new chief executive begins his tenure. With publishers facing accelerating technological change and sustained…

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Journalism is no longer at risk of decline – it is already in crisis, according to Peter Vandermeersch, former publisher and CEO of Mediahuis Ireland. Speaking at the International News Media Association’s European News Media Conference in Dublin, he warned that the disappearance of print and the dominance of digital platforms…

Google’s new AI Mode is reshaping online visibility, with Quora emerging as one of its most influential sources. Quora, the community-driven platform where users ask and answer questions across every imaginable topic, now ranks as the fourth most-cited domain in Google’s AI-generated answers, behind only LinkedIn, Reddit and Google itself.…

A year into her role as editor-in-chief of Business Insider, Jamie Heller is sharpening the publication’s focus on specialised business journalism while pushing for a more collaborative newsroom culture. Heller, who took over in September 2024 after two decades at The Wall Street Journal, told LinkedIn’s Andrew Murfett that her…

Newsweek has unveiled a sweeping redesign and rebrand, described as its most comprehensive visual overhaul in decades, as it seeks to modernise its identity and strengthen its position in today’s crowded media landscape. Branded “A World Drawn Closer,” the redesign unites Newsweek’s print, digital, video and social platforms under a…

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