Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Axios has cut 11 newsroom roles as it pivots away from general assignment reporting towards specialist journalists with deep subject expertise. The move underscores a broader shift in digital media, where publishers are betting that authority and niche knowledge , rather than scale , will drive audience growth and revenue, particularly as artificial intelligence reshapes how news is produced and consumed. The layoffs affect staff across national and local coverage, including the news desk, visuals and social teams. In a memo to employees first reported by the New York Times, publisher Nicholas Johnston said the cuts were part of building…

News Corp said Dow Jones, the parent of the Wall Street Journal, could generate $1bn in annual earnings within five years, as the company shifts further towards digital subscriptions and professional data products. The target, presented at an investor briefing on March 16, implies growth of about 70 per cent…

USA Today has appointed Jamie Stockwell as vice president of news, the company said, adding that she will take up the role on 30 March 2026. The hire places Stockwell alongside senior vice president Monica Richardson as USA Today seeks to expand its national reach and modernise newsroom operations. “USA…

The nonprofit political newsroom NOTUS has hired nine journalists, including seven from The Washington Post, in a move that underscores growing competition between legacy news organisations and well-funded startup outlets and further emphasises the issues at the beleaguered Post. The hires, announced Monday in an internal memorandum from the Allbritton…

Two months after Australia introduced the world’s first nationwide ban preventing under-16s from holding accounts on major social media platforms, early data suggests teenage use has fallen but not disappeared. A report from parental control software maker Qustodio found activity among 13- to 15-year-olds on TikTok and Snapchat declined between…

A proposed class action in Manhattan federal court accuses Grammarly, the AI writing tool, of using the reputations of well-known journalists, authors and academics to market an AI editing feature without their permission. The complaint, filed by investigative journalist Julia Angwin, alleges the company’s “Expert Review” tool presented editing suggestions…

Springer Nature says it processed more than 1.5 million research papers through AI-assisted editorial workflows in 2025 and expects that figure to rise by a further 25 per cent in 2026 as it expands the technology across its journals. The publisher says nearly 60 AI tools are now embedded in…

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UK adults are now spending more than four and a half hours online each day, a record driven by rising use of artificial intelligence and an ever more mobile-first way of living. The finding, from Ofcom’s Online Nation 2025 report, shows how quickly generative AI has shifted from novelty to…

The European Commission has launched a formal investigation into whether Google is breaching competition rules by using publishers’ and creators’ content to generate AI summaries in search results and on YouTube. According to the Commission, the probe will assess “to what extent the generation of AI Overviews and AI Mode…

Meta is expanding Meta AI’s news capabilities through a wave of commercial agreements that will allow the chatbot to show recent headlines, summaries and links when users ask about current events. The roster of partners includes CNN, Fox News, Fox Sports, USA Today, the People Inc portfolio, The Daily Caller,…

The European Commission has fined Elon Musk’s social media platform X €120 million for breaching transparency obligations under the Digital Services Act. Issued on 5 December, it is the EU’s first non-compliance ruling under the new regime and signals a more assertive phase of platform oversight. The case tests the…

WAN-IFRA and FIPP will merge on 1 January 2026, creating the largest and most diverse alliance of media companies worldwide. Representing more than 20,000 media brands and technology enterprises across 120 countries, the deal see representative bodies of news and magazine publishers coming together at a time of unprecedented challenges…

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