Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Why is the news industry so resistant to change? It’s almost impossible to shift focus, reassign resources, introduce new working practices, or change to a new CMS without a hue and cry. This week it has been the BBC’s turn to get it in the neck for what seemed to me to be two very sensible decisions. First, guidance went out to its reporting staff that they should prioritise social media over traditional linear programmes when it came to filing their content. For a national broadcaster that needs to meet the British public where they are – and lest we…

Getty Images is set to walk away from its $3.7 billion tie-up with Shutterstock after the UK’s Competition and Markets Authority insisted on a remedy the company was unwilling to accept: the sale of Shutterstock’s entire editorial business before completion. According to the CMA’s final ruling on 15 May, the…

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News Corp Australia is bringing Glamour back to local audiences with a digital-first Australian edition of the long-running fashion and culture title, in a move that underlines the publisher’s continued push into lifestyle brands for younger readers. Glamour Australia is due to debut in June as a social, video and…

Forbes is pushing deeper into wine with a new content vertical, e-commerce operation and membership programme, as it looks to build revenue streams it can control more directly. The move — first reported by Digiday — reflects a wider shift among publishers away from reliance on search and social traffic.…

The UK government has cleared the way for Axel Springer to acquire Telegraph Media Group, removing the most significant political obstacle to the deal and marking a decisive moment for the future of one of Britain’s best-known newspapers. The decision ends months of uncertainty over foreign ownership of a major…

CNN has appointed Chris Wiggins, the New York Times veteran who has led that paper’s data science work for more than a decade, to a newly created post overseeing machine learning and AI science. The move was disclosed in an internal memo to staff on Monday. Wiggins will supervise efforts…

A federal judge on Monday dismissed a defamation lawsuit brought by Donald Trump against The Wall Street Journal over an article describing a birthday letter linked to Jeffrey Epstein. The ruling underscores the high bar public figures face when suing news organisations , and reinforces protections for reporting that shows…

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