Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Reuters has appointed Jennifer Hicks as its new digital director, a senior leadership role that will shape the long-term editorial direction of the company’s digital platforms. Hicks will oversee Reuters.com, the Reuters app, newsletters and social offerings. She is tasked with sharpening the company’s audience engagement strategy, accelerating subscription growth, and ensuring that Reuters’ digital output reflects the authority and trust of its journalism. She joins from the Wall Street Journal, where she spent more than two decades in senior roles driving digital growth and innovation. Her experience includes launching the Journal’s digital operations in London, running the New York…

The New York Times has moved its popular Mini Crossword behind a paywall, provoking anger among players who had long enjoyed it for free. The puzzle now requires a subscription on both app and desktop. Social media and Reddit threads filled quickly with frustration, with users describing the shift as…

The Atlanta Journal-Constitution will publish its last print edition on December 31, closing a chapter that began in 1868 as it moves all resources into digital publishing. Publisher Andrew Morse, who joined in 2023, told The New York Times, which broke the story, that the decision was overdue. “Printing newspapers…

The growing sophistication of AI language models such as OpenAI’s GPT-5 has raised hopes that they could help verify photographs online, spotting visual clues, geolocating obscure images and even detecting fakes. But new research from the Tow Center for Digital Journalism suggests the technology is far from reliable when it…

Fivespan Partners, the activist investment firm, has taken a stake in The New York Times Company and is urging the publisher to accelerate its use of artificial intelligence. In a letter to investors obtained by Bloomberg, Fivespan described AI as a catalyst that could expand the Times’ global reach, improve…

The New York Times has unveiled a new brand campaign, It’s Your World to Understand, marking a departure from the political and journalism-centric themes of recent years in favour of a lifestyle-oriented approach. The campaign is the first from Isle of Any, the newly formed agency led by Laurie Howell…

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The Dallas Morning News, one of the last major family-owned newspapers in the US, has been sold to Hearst for $74.9 million. The deal, approved unanimously by both companies’ boards, will see shareholders of DallasNews Corporation receive $14 per share in cash, a 219% premium on the company’s closing price…

The BBC has published a detailed account of its approach to artificial intelligence and, separately, how it is experimenting with the technology, pledging to use it in ways that uphold public trust and editorial standards. The move is part of a growing effort by the broadcaster to be transparent about…

Condé Nast has taken full control of Wired Middle East, bringing the title in-house after five years under licence with Dubai-based publisher Nervora. The move expands the New York-based publisher’s presence in the region and signals a deeper commitment to covering science, technology and innovation in the Middle East. Wired…

Fortune magazine is ramping up its use of artificial intelligence in news production with a new editorial push called Fortune Intelligence, aimed at accelerating breaking news coverage while maintaining human editorial oversight. The initiative, first reported by Semafor, will be led by Nick Lichtenberg, a former Fortune editor who returns…

Martin Lewis, the man behind the UK price comparison website MoneySavingExpert, has accused news publishers of misleading readers and undermining journalism by publishing clickbait articles that twist or fabricate his advice. Speaking to London Centric, Lewis, who regularly tops polls about who the British public would like to see as…

Google is facing a formal antitrust complaint in Europe from a coalition of independent publishers, who accuse the company of abusing its dominance through its AI Overviews feature. The complaint, filed with the European Commission on 30 June, claims the tool harms publishers by extracting information from their content and…

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