Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimized for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Lawmakers in New York have proposed legislation that would force news organisations to be explicit when their reporting relies on artificial intelligence and to ensure human editors sign off on such material before it appears in print or online. Senator Patricia Fahy and Assemblywoman Nily Rozic introduced the New York Fundamental Artificial Intelligence Requirements in News Act, known as the NY FAIR News Act, on February 2, 2026. According to the Senate press release, the measure would require publishers to label content that is “significantly composed, written or created with the use of generative artificial intelligence” and to maintain human…

Reddit told investors last week that it is preparing a new wave of acquisitions aimed at strengthening its advertising stack and audience-growth products, signalling a continuation of the company’s recent buy-and-build approach. For news publishers Reddit is no longer just a source of traffic or unfiltered conversations around the news…

The Athletic is expanding its use of live blogs enriched with video as part of a broader effort to keep audiences on its own sites and to blunt the impact of automated content collection by AI systems. According to a report in Digiday, the move, timed to coincide with overlapping…

Will Lewis, the publisher and CEO of The Washington Post, abruptly resigned Saturday evening, ending a tumultuous two-year tenure just days after presiding over one of the largest newsroom staff reductions in the publication’s history. His departure was announced in a brief, two-paragraph internal email to staff that lacked a…

The New York Times Company closed 2025 with record digital revenue, faster subscriber growth and improved profitability, underscoring the company’s confidence in its subscription-led model even as it steps up spending on video and product development. Executives said the company added 1.4 million net new digital subscribers during the year,…

The Washington Post is eliminating roughly a third of its newsroom in a restructuring that will close the sports section and books desk, suspend the paper’s flagship podcast and sharply reduce foreign and metro reporting. The cuts, announced to staff by executive editor Matt Murray, include the dismissal of the…

YouTube is doubling down on a strategy that increasingly places it in direct competition with news publishers and broadcasters, positioning creators as full-scale production operations while expanding commerce and artificial intelligence across the platform. In his 2026 priorities letter, YouTube chief executive Neal Mohan outlined what the company describes as…

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The decision by Block Communications to close the Pittsburgh Post-Gazette, effective May 3, 2026, will bring to an end a title founded in 1786 that long served as western Pennsylvania’s paper of record. The closure is one of the most significant metropolitan newspaper shutdowns in a decade and a stark…

Polymarket has struck an exclusive data partnership with Dow Jones that will surface real-time market-implied probabilities across the publisher’s US financial properties, including The Wall Street Journal, Barron’s, MarketWatch and Investor’s Business Daily. Under the agreement announced this week, Dow Jones will display Polymarket’s live prediction market feeds through dedicated…

Beehiiv, the newsletter platform, is expanding its in-house advertising operation as it looks to scale a fast-growing revenue stream for both the company and creators on its platform. As growth in paid newsletters slows and competition intensifies, platforms like Beehiiv are under pressure to offer creators more robust monetisation options…

Semafor has closed a $30 million financing round, valuing the digital media startup at $330 million after recording its first profitable year. The US-based company told investors the funds will be used to accelerate global expansion and to strengthen its live journalism events, as it broadens coverage across Washington, Wall…

WAN-IFRA is entering 2026 with an explicit reset: a tighter focus on impact, heavier investment in artificial intelligence and audience development, and a push to convert its expanded scale into tangible value for members as a new chief executive begins his tenure. With publishers facing accelerating technological change and sustained…

Adam Mosseri, head of Instagram, has declared that the era when photographs or video could be taken at face value is over, arguing that advances in artificial intelligence have broken the basic visual trust that once underpinned social media. The warning comes from the executive in charge of one of…

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