Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimized for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Artificial intelligence may be transforming newsrooms, but its most valuable role is not writing articles. According to Srinivasan Ramani, deputy national editor at The Hindu, its real power lies in helping journalists process and structure data at a scale no reporting team could manage alone. Speaking at WAN-IFRA’s 2026 AI in Media Forum, Ramani described the technology as a “sophisticated intern” , a tool that can sift millions of records, generate queries and accelerate development work while reporters retain editorial judgement. For publishers grappling with how to deploy AI responsibly, the approach offers a pragmatic model: use machines to handle…

Axel Springer has agreed to acquire Bisnow, adding the events and editorial business to a new US-focused division that will sit alongside Morning Brew. The deal underscores Axel Springer’s drive to expand its business-to-business footprint in the US, betting on events and specialist newsletters as more resilient revenue streams at…

News Corp’s CEO outlines a strategy combining licensing and litigation to protect journalism content The company has secured multi-million dollar deals with tech giants like Meta and OpenAI for AI training data Thomson emphasises the importance of reliable news sources for AI development and warns against unauthorised use News Corp…

Nearly half of US consumers have used TikTok as a search engine, according to a recent study by Adobe, highlighting a sharp shift in how people find information online. As audiences increasingly begin their queries inside social video apps, discovery is becoming more visual, personalised and platform-specific – challenging the…

Members of the Writers Guild of America East at HuffPost have unanimously approved a new three-year contract that pairs wage gains with detailed guardrails on artificial intelligence. The agreement comes as a number of US newsrooms negotiate collective bargaining agreements and as AI becomes a flashpoint at the table. By…

Sometimes the context around a conversation reshapes its meaning. That was evident at last Friday’s Good Leadership Breakfast when Steve Grove, CEO and publisher of the Minnesota Star Tribune, addressed a room grappling with unrest and uncertainty in local media. Grove — whose career includes senior roles at Google and…

Retrieval-Augmented Generation — or RAG — is changing how information is surfaced online. By pairing large language models with external data sources, it turns AI systems from static text predictors into tools that consult documents and databases before responding. For news publishers, that shift could redefine what it means to…

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The European Commission is preparing to unveil its long-awaited legislative package designed to simplify the bloc’s digital rulebook, ease regulatory burdens on businesses and help European start-ups compete in the global race to develop artificial intelligence. Branded the Digital Omnibus, the initiative seeks to streamline and harmonise multiple overlapping laws…

Vox is expanding its Membership programme through a partnership with Patreon that adds exclusive video series, live conversations and community features. The move matters because publishers are searching for ways to strengthen direct relationships with readers and secure more dependable revenue. At the centre of the new offer are two…

Nicholas Thompson, chief executive of The Atlantic and former editor of Wired, has built a leadership style rooted in discipline, intellectual clarity and an unusual willingness to invite challenge. His approach, outlined in multiple appearances and interviews to publicise his new book The Running Ground, offers a template for media…

The future of the Daily Telegraph has been thrown back into turmoil after RedBird Capital Partners abandoned its planned £500m takeover of the title. As first reported by Mark Kleinman at Sky News, RedBird and its Abu Dhabi-based investment partner International Media Investments (IMI) have formally withdrawn their offer to…

Australia is pushing ahead with plans to impose a new tax on global tech giants, compelling them to fund domestic journalism. The federal government’s initiative targets large social media and search platforms generating more than AUD 250 million a year in Australian revenue, including Meta, Google and Microsoft. The goal…

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