Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimized for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Sundar Pichai has offered one of his clearest public accounts yet of how generative AI has forced Google to reorganise internally, rethink Search and confront growing tension with publishers whose businesses depend on referral traffic. Speaking to Nilay Patel on The Verge’s Decoder podcast in a conversation recorded after Google I/O 2026, the Alphabet chief executive described the period following ChatGPT’s arrival as requiring a wholesale organisational reset rather than a simple product update. Google had the underlying technology, he suggested, but not the structure to move fast enough. The interview showed Google openly acknowledging several pressures at once: that…

Australia’s ABC has chosen Reuters executive Simon Robinson as its new director of news and current affairs, ending days of speculation after the broadcaster’s surprise leadership change. Robinson, currently deputy to Reuters’ editor-in-chief, will take up the post in September. The ABC said he would become its next Director of…

Three developments last week underscored how fragmented AI governance has become: CNN sued Perplexity AI over alleged copying of its journalism; OpenAI published a governance framework tied to emerging EU and California rules; and the legal battle over state AI regulation in the US continued to intensify. The disputes show…

Pope Leo XIV has thrust the Vatican into the centre of the global debate over artificial intelligence, using his first encyclical to argue that the technology must be governed by law, oversight and human judgement rather than left to market forces or military competition. Entitled Magnifica humanitas — “Magnificent Humanity”…

Gary Lineker’s media company is expanding beyond podcast production after helping launch Goalhanger Ventures, a new investment arm aimed at backing creator-led media businesses. The move marks a broader shift for Goalhanger as it seeks to build influence across the wider creator economy, not just podcasting. The company has grown…

News podcasting is moving decisively beyond the old audio-only model, with video, personality-led chat shows and creator-style distribution reshaping how publishers make, package and monetise their work, according to a new Reuters Institute report by Nic Newman. The study, The Changing Shape and New Economics of News Podcasting, argues that…

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The Athletic is expanding its use of live blogs enriched with video as part of a broader effort to keep audiences on its own sites and to blunt the impact of automated content collection by AI systems. According to a report in Digiday, the move, timed to coincide with overlapping…

Will Lewis, the publisher and CEO of The Washington Post, abruptly resigned Saturday evening, ending a tumultuous two-year tenure just days after presiding over one of the largest newsroom staff reductions in the publication’s history. His departure was announced in a brief, two-paragraph internal email to staff that lacked a…

The New York Times Company closed 2025 with record digital revenue, faster subscriber growth and improved profitability, underscoring the company’s confidence in its subscription-led model even as it steps up spending on video and product development. Executives said the company added 1.4 million net new digital subscribers during the year,…

The Washington Post is eliminating roughly a third of its newsroom in a restructuring that will close the sports section and books desk, suspend the paper’s flagship podcast and sharply reduce foreign and metro reporting. The cuts, announced to staff by executive editor Matt Murray, include the dismissal of the…

YouTube is doubling down on a strategy that increasingly places it in direct competition with news publishers and broadcasters, positioning creators as full-scale production operations while expanding commerce and artificial intelligence across the platform. In his 2026 priorities letter, YouTube chief executive Neal Mohan outlined what the company describes as…

The Christian Science Monitor is attempting a careful revival of a reputation built over more than a century, even as it confronts steep declines in audience and staff that mirror the wider contraction of legacy news organisations. The Monitor represents one of the longest-running experiments in values-driven journalism in the…

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