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The connection between soccer and crypto continues, with the announcement from AC Milan and Socios.com to extend their collaboration with some new features for the Rossoneri fans. In fact, holders of the ACM Fan Token can access a new series of exclusive content throughout the 2025/26 season.
Football and Crypto: AC Milan and Socios.com extend their collaboration with new developments for 2025/26
It seems that the combo football and crypto is working. The red and black team AC Milan and Socios.com have decided to extend their collaboration.
AC Milan extends its partnership with @socios, reinforcing the shared commitment to innovation and digital fan engagement. The $ACM Fan Token will be at the heart of new exclusive activations to connect with our global community 🌍
— AC Milan (@acmilan) October 8, 2025
AC Milan extends its collaboration with @socios, strengthening the shared commitment towards innovation and digital fan engagement. The Fan Token $ACM will be at the center of new exclusive initiatives to connect with our global community.
Started in 2020, the partnership makes Socios.com, a sports platform based on blockchain technology and part of the Chiliz group, the Global Partner and Official Fan Token Partner of the Rossoneri.
Specifically, the new announced goal is to offer a new series of exclusive content to holders of the Fan Token ACM, which will be active throughout the 2025/26 season.
The extension of the agreement strengthens the shared commitment to consolidate the Club’s digital presence and to offer its community an increasingly immersive and participatory experience.
Football and Crypto: AC Milan, the ACM Fan Token and New Benefits for the Rossoneri
A central element that the red and black team focuses on in this collaboration is precisely the Fan Token ACM.
As of today, ACM is spread across 119 countries and represents the digital bridge between AC Milan and its fans. Moreover, thanks to the Fan Token, over 850 Rossoneri have experienced exclusive experiences, obtaining tickets, official memorabilia, and unique prizes.
For the upcoming 2025/26 season, there will be the launch of the “Fan Token Gated Content Series”. This is a continuous program of exclusive digital events designed to make every rossonero fan feel like an integral part of the Club.
In practice, thanks to a dedicated streaming platform, fans will be able to experience unique and interactive moments (live, behind the scenes, and digital Meet & Greet), using Fan Tokens and actively participating through quizzes and polls.
The new focus for the ACM Fan Token will not only be to access the Club’s special content but also as a reward tool.
In this regard, Maikel Oettle, Chief Commercial Officer of AC Milan, commented:
“We are excited to renew the collaboration with Socios.com, with whom we have conceived and implemented numerous projects over the years to engage our fanbase, which has grown significantly. This growth testifies to the value of the work done together and encourages us to look confidently at future fan engagement opportunities, to further strengthen the bond with our community.”
The Rossoneri Becoming More Digital
It was January 2021, when AC Milan and Chilizlaunched their ACM token on the Socios.com platform.
From that moment, the red and black football club officially entered the crypto world, involving its fans in innovation.
In these four years, then, AC Milan has also been the first Club to launch NFTs on Socios.com. This has given rise to numerous fan engagement initiatives: contests during the Milan Derby, the naming of a stand after Cesare Maldini, contests related to the Milan Marathon, and polls for choosing the design of the 125th anniversary jersey.
The collaboration then led Socios.com to launch its campaign related to the fan tokens of the Milanese football teams Milan and Inter, this March 2025. In fact, the Milan Metro Line 5 has been set up to provide an immersive experience for the fans.