National Doughnut Day is a day that celebrates the delicious treat loved by many. It is also a day where businesses in the food industry can cash in on the opportunity to attract new customers and increase sales. Fast food chains, in particular, have historically struggled with low profits and customer loyalty. To combat this, many chains offer big giveaways tied to their mobile apps to entice customers and encourage them to return. These giveaways not only benefit the businesses but also help to generate buzz and publicity around the holiday.
The tradition of National Doughnut Day dates back to 1938 when the Salvation Army in Chicago started the celebration to honor the “donut lassies” who served doughnuts to soldiers on the front lines during World War I. Doughnuts themselves have been around for much longer, with the Dutch being credited as the creators of the popular treat. Originally called “olykoek,” meaning oily cake in Dutch, these fried cakes were sweet and did not have a hole in the middle. Over the years, the doughnut has evolved into the beloved treat we know today, with a variety of flavors and toppings.
To celebrate National Doughnut Day, many chains are offering free doughnuts or sweet deals to their customers. For example, Dunkin’ is offering a free doughnut with the purchase of a beverage, as well as selling a limited-edition doughnut-shaped sponge for $9.98. Krispy Kreme is giving out free regular doughnuts with no purchase necessary, and also selling a dozen glazed doughnuts for just $2 with the purchase of a dozen regular price doughnuts. Other chains, such as QuikTrip and Shipley Do-Nuts, are also offering free doughnuts or sweet deals to celebrate the holiday and attract customers.
In addition to free doughnuts, some chains are also offering special deals to their loyalty program members. For example, Shipley Do-Nuts is giving out free “Mexican Donut Bites” to existing rewards program members, while 7-Eleven is offering loyalty program members the chance to buy a glazed doughnut for just $1. These special deals help to reward loyal customers and encourage them to continue patronizing the chain. Overall, National Doughnut Day is a fun and delicious holiday that not only celebrates a beloved treat but also provides an opportunity for businesses to increase sales and attract new customers.
Discussion about this post