{"id":11540,"date":"2025-10-03T07:27:00","date_gmt":"2025-10-03T07:27:00","guid":{"rendered":"https:\/\/sawahsolutions.com\/alpha\/americans-trust-in-mass-media-hits-historic-low\/"},"modified":"2025-10-03T07:53:46","modified_gmt":"2025-10-03T07:53:46","slug":"americans-trust-in-mass-media-hits-historic-low","status":"publish","type":"post","link":"https:\/\/sawahsolutions.com\/alpha\/americans-trust-in-mass-media-hits-historic-low\/","title":{"rendered":"Americans&#8217; trust in mass media hits historic low"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Americans\u2019 confidence in the mass media has plunged to a new historic low, with just 28% saying they trust newspapers, television or radio \u201cto fully, accurately and fairly\u201d report the news, according to Gallup\u2019s latest survey. This marks the first time Gallup\u2019s trust metric has dipped below 30%.<\/p>\n<p>That\u2019s down sharply from 31% in 2024 and from 40% five years ago. Meanwhile, 70% of U.S. adults now say they have \u201cnot very much\u201d (36%) or \u201cnone at all\u201d (34%) confidence in the media.<\/p>\n<p>Partisan breakdowns are stark. Among Republicans, trust has dropped to 8% \u2013 the first time in Gallup\u2019s trends that it has fallen to single digits. Independents report 27% trust, matching last year\u2019s low, while Democrats register a slim majority at 51%.<\/p>\n<p>A generational divide is also clear: in the aggregated data from 2023 to 2025, 43% of Americans aged 65+ trust the media, compared with as low as 28% in younger age groups.<\/p>\n<p>Gallup\u2019s survey was conducted by phone from September 2-16, 2025, polling a random sample of 1,000 U.S. adults with a margin of error of \u00b14 percentage points.<\/p>\n<p>The findings highlight a deepening crisis of credibility for the American press. With fewer than three in ten Americans expressing trust, publishers face an uphill battle in sustaining legitimacy. Deepening skepticism creates challenges for subscription, donation and membership-based models, and may force news organisations to double down on transparency, sourcing and corrections to rebuild confidence.<\/p>\n<p>The results also underline a worrying generational gap, with younger audiences showing especially low trust in media. <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Americans\u2019 confidence in the mass media has plunged to a new historic low, with just 28% saying they trust newspapers, television or radio \u201cto fully, accurately and fairly\u201d report the news, according to Gallup\u2019s latest survey. This marks the first time Gallup\u2019s trust metric has dipped below 30%. That\u2019s down sharply from 31% in 2024<\/p>\n","protected":false},"author":1,"featured_media":11541,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[132],"tags":[],"class_list":{"0":"post-11540","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-publishing-news"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/posts\/11540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/comments?post=11540"}],"version-history":[{"count":1,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/posts\/11540\/revisions"}],"predecessor-version":[{"id":11542,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/posts\/11540\/revisions\/11542"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/media\/11541"}],"wp:attachment":[{"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/media?parent=11540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/categories?post=11540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sawahsolutions.com\/alpha\/wp-json\/wp\/v2\/tags?post=11540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}