Client Brief
Clients wanted a mixture of London news for an audience of London commuter readers. The goal was to deliver timely, engaging, and location-relevant stories that resonate with busy professionals on the go. Content had to maintain journalistic quality while being optimized for mobile consumption and AI-driven syndication via NoahWire’s advanced article generation platform.
London News
Epoch AI’s latest benchmarking roundup highlights how Chinese and open-source AI models are swiftly narrowing the performance gap with top-tier international models, driven by architectural innovations and increased investment, but still face challenges in mathematical reasoning and deployment stability. The year-end benchmarking roundup released by Epoch AI paints a picture of rapidly advancing but imperfect artificial intelligence: top-tier international models continue to push the frontier in mathematical reasoning, while open-source competitors, especially Chinese models, are narrowing the gap quickly but remain behind on the hardest problems. According to the report by 36Kr, models such as OpenAI’s GPT family and Google’s…
Helsinki-based AI news service Freepress secures €1 million in seed funding to enhance its multilingual, algorithmic news summarisation platform and build global publisher partnerships. Freepress, a Helsinki-based AI news service, has closed a €1 million seed round to accelerate development of its automated editorial platform and prepare for international expansion.…
A recent case of a travel vlogger using generative AI to falsely depict a London street highlights the rising risks of manipulated content spreading xenophobia online, prompting calls for stronger detection, moderation, and ethical safeguards. In recent weeks a widely followed travel vlogger, Kurt Caz, has been accused of using…
Seattle-based startup Loti has developed advanced face and voice recognition technology to swiftly detect and remove unauthorised images and deepfakes online, offering a pioneering defence for creators and high-profile individuals amid growing digital risks. Luke Arrigoni built Loti to answer a simple but urgent question: what happens when a creator…
A new European Parliament-commissioned report recommends a statutory licensing regime for AI training, cautioning against litigation approaches reminiscent of early 2000s piracy battles, to balance innovation and creator rights. When lawmakers and rights holders consider how to regulate generative artificial intelligence, they would do well to recall the online‑piracy battles…
Over 100 UK parliamentarians, supported by tech figures and experts, are urging the government to implement mandatory standards and international agreements to regulate the rapidly advancing frontier of superintelligent AI, citing risks to national security and societal harm. Growing political pressure in Westminster is mounting for binding rules to govern…
Waterstones considers selling AI‑generated titles if transparently labelled and driven by customer demand, amid ongoing industry debates on ethics and authors’ livelihoods. Waterstones says it would sell books produced using artificial intelligence, provided such works are clearly labelled and there is demonstrable customer demand, its chief executive James Daunt told…
DoubleVerify’s 2025 Global Insights report highlights shifting audience behaviours, rising AI content, and the need for enhanced transparency and automation in social media advertising, with a focus on regional differences in Australasia. DoubleVerify’s newly released 2025 Global Insights report, based on surveys of 22,000 consumers and 1,970 marketing and advertising…
As children and teenagers increasingly turn to AI companions for emotional support, experts warn of potential risks to resilience, identity, and genuine human relationships, prompting calls for tighter regulation and parental safeguards. Children are forming new patterns of trust and attachment with AI companions, entering a world where digital partners…
In 2026, brands are deepening direct customer relationships with a renewed focus on email marketing and AI integration, reshaping the future of marketing strategies amid industry shifts and rising media costs. Brands are moving to deepen direct customer relationships in 2026, with a pronounced reinvestment in email marketing alongside near‑universal…
The New York Times has filed a lawsuit against Perplexity AI, accusing the start-up of unlawfully copying and using its journalism to train and operate AI systems, leading to a legal battle that could shape future AI and media regulations. The New York Times has sued Perplexity AI in the…
A woman in Florida has pleaded no contest after using an AI-generated image to falsely report a sexual assault, highlighting concerns over dangerous viral challenges and the misuse of artificial intelligence. A Florida woman has admitted fabricating a sexual-assault report after using an AI-generated image of a vagrant to support…
The evolution of human communication technologies from beacons to AI highlights both unprecedented opportunities and complex challenges, requiring careful attention to transparency, cultural sensitivity, and ethical safeguards amid rapid technological change. From beacons and smoke to packetised digital data and now to machine-mediated synthesis, the arc of human communication has…
