Client Brief

Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimized for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.

Publishing News

Australia is pushing ahead with plans to impose a new tax on global tech giants, compelling them to fund domestic journalism. The federal government’s initiative targets large social media and search platforms generating more than AUD 250 million a year in Australian revenue, including Meta, Google and Microsoft. The goal is to ensure a fairer revenue split with news organisations and strengthen democracy by supporting public interest journalism. According to a Treasury discussion paper reported by the Brisbane Times, the government intends to calculate the charge as a share of each company’s local income. Meta, which earned an estimated AUD…

Fortune has made a series of senior editorial appointments to strengthen its influence among European business leaders. Kamal Ahmed becomes Executive Editorial Director for the UK and Europe, while Francesca Cassidy takes on the role of Editor – Features and Fortune 500 C-Suite. The hires form part of Fortune’s strategy…

Revenue and operating profits at The Telegraph held steady in 2024 despite ongoing turmoil over who owns the paper. Newly published accounts from Press Acquisitions Limited, the parent company of Telegraph Media Group and the Chelsea Magazine Company, show a 1.2% rise in revenue to £279.4 million for the year…

The BBC is facing one of the gravest leadership crises in its history after the resignations of Director-General Tim Davie and News CEO Deborah Turness. Both stepped down following a storm over the editing of Donald Trump’s speech in a Panorama documentary, accused of misleading viewers about the former US…

News Corp has posted better-than-expected first-quarter fiscal 2026 results, lifted by growth in its Dow Jones and digital real estate segments. Revenue rose 2% year-on-year to $2.14 billion, surpassing Wall Street’s $2.10 billion estimate. The Dow Jones division – home to the Wall Street Journal and Barron’s – was the…

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A special episode of The Rest Is Football featuring the Barcelona and England footballer Marcus Rashford has underlined Goalhanger’s rise as one of the most successful challenger brands in news media, drawing more than 1.4 million streams and almost 49 million social views within 48 hours of release. The 40-minute…

Reach plc is accelerating the rollout of its in-house AI system, Guten, expanding beyond automated redrafts into content recommendation, image selection for search optimisation and orchestration of social channels. In a blog for Amazon Web Services (AWS), Reach data scientists said the goal is to make Guten a central engine…

Endeavor Business Media has rebranded as EndeavorB2B, saying the change better reflects its expanded role across marketing services, events, research and content. The new identity is intended to present a single platform for connecting specialist buyer audiences with data-driven marketing solutions. Chief executive Chris Ferrell said the company has evolved…

Google has introduced a “Preferred Sources” feature in Search, allowing users to boost the visibility of news outlets they trust in the Top Stories carousel. The tool, now in Search Labs testing, adds a star icon beside the Top Stories header, enabling users to search for and add any number…

Vanity Fair is shutting down several long-running verticals, including The Hive and Hollywood Daily, as part of a wider editorial overhaul under new global editorial director Mark Guiducci. The changes, which include new creative hires but also staff cuts, mark a shift away from news aggregation, reviews and trade coverage…

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