Client Brief

Clients wanted a mixture of London news for an audience of London commuter readers. The goal was to deliver timely, engaging, and location-relevant stories that resonate with busy professionals on the go. Content had to maintain journalistic quality while being optimized for mobile consumption and AI-driven syndication via NoahWire’s advanced article generation platform.

London News

Hundreds of artists, including Scarlett Johansson and Cate Blanchett, have joined a coalition to challenge AI firms over the unauthorised use of copyrighted work, calling for negotiated licensing and fair recompense for creators in the evolving landscape of artificial intelligence. A coalition of hundreds of creators has launched a public campaign accusing major technology firms of building artificial intelligence systems by ingesting copyrighted work without permission, and demanding a commercial alternative that would recompense artists for that use. According to the campaign’s organisers, who are operating under the banner “Stealing Isn’t Innovation,” the approach taken by some AI developers amounts…

New developments in modular, trust-aware safety controls aim to mitigate risks of bias, misinformation, and privacy breaches in large language models, aligning industry practices with regulatory demands and ethical standards. Large language models are reshaping software and online services, but their rapid integration has amplified risks that can erode trust…

President Donald Trump’s rare appearance at the World Economic Forum in Davos reignited tensions with Europe through provocative remarks, including claims over Greenland, amid a backdrop of high-level diplomacy and partisan rhetoric on the global stage. President Donald Trump’s appearance at the World Economic Forum in Davos this week marked…

A coalition of high-profile creators, including Scarlett Johansson and Cate Blanchett, is pressing the AI industry to adopt licensing agreements and enforce protections for artists amid rising concerns over copyright infringement and misuse of personal likenesses. Scarlett Johansson, Cate Blanchett, REM and Jodi Picoult are among roughly 800 creative professionals…

Singapore’s IMDA is engaging with X after its AI chatbot Grok was implicated in generating and spreading sexually explicit non-consensual images, prompting wider regional and international regulatory scrutiny over platform accountability and AI safeguards. Singapore’s Infocomm Media Development Authority (IMDA) is engaging X over the misuse of the platform’s embedded…

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Smartly introduces innovative AI-powered features that predict creative success pre-launch and analyse performance post-campaign, aiming to enhance marketing efficiency and ROI across multiple channels. Smartly, a leading AI-powered advertising technology platform, has unveiled two innovative creative intelligence solutions designed to enhance marketers’ capabilities throughout the entire campaign lifecycle. The newly…

Similarweb unveils a comprehensive suite of Generative AI intelligence tools in its Fall 2025 update, empowering businesses to track, benchmark, and enhance brand performance across AI-powered search and chat platforms amidst a rapidly evolving digital landscape. Similarweb has announced a comprehensive expansion of its Generative AI intelligence capabilities with the…

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